Social Responsibility

Nappynat thinks about the health and future of your baby right from the start.

In Italy, around500,000 babies are born each year and, from their very first days, they produce waste, sometimes even more than adults. Between nappies and disposable wipes, babies produce over 1 kg of waste per day and consume as much energy and water as an adult. However, the role of babies is essential for the future of mankind, and that is why, every year, considerable economic resources are invested in scientific and technological research for them and their well-being.

The NAPPYNAT range of products has been designed to cater for two needs - improving the quality of life of babies and their parents while creating the conditions for a sustainable future of the Planet where they will live. Health and Environment are both aspects of a single unity, i.e. the living planet Earth.

Why we respect health: from their very first cry, babies are put into nappies, which are practical for the parents but very uncomfortable for babies. Just think that, for an adult, it is like wearing underwear that weighs 300 grams against the usual 30 grams, which is why nappies need to be light and breathable to let air circulate. The filtering fabric in contact with the skin must not overheat or irritate but must remain naturally dry. This is why the PLA fibre from plant starch was chosen. It is pure, natural, bacteriostatic with no added chemicals and reduces or even eliminates the need for other creams, which would otherwise be necessary, preserving the integrity of the skin and reducing stress.

The practical wet wipes help restore the natural elasticity and proper hydration of the skin, eliminating organic residues in depth yet delicately.

Why we respect the environment: the disposable nappies used by babies represent around 8-10% of the non-differentiated waste produced by a city and have the highest impact and social cost.

Safeguarding hygiene means safeguarding health.
In this sector, Nature and Science needed to find a common ground, which is a material of plant origin that is renewable and technically high-performing, biodegradable and more sustainable than those used in the disposable sanitary products sector.
Protecting health and the environment is priceless and investing in our children must maintain a constant balance between lower social costs - fewer medicines and less unusable waste.

This is why the NAPPYNAT project is aimed at everyone:

high quality at a reasonable price while respecting the environment.